Author Echo Public Relations

Author Echo Public Relations

 

"Amplify Everywhere."

Services & Pricing

Author Echo provides a wide range of book publicity services, available both in package deals and a la carte opportunities. All services target print and internet media. Radio and television publicity is not included.

At present, Author Echo is only able to offer services to those who are contracting books with a traditional book publishing house. Authors who are self-publishing, e-book only publishing, or who are publishing with a print-on-demand (POD) micro-publisher are not eligible to purchase an Author Echo PR plan. Thank you for understanding.

Authors and Literary Agents: Author Echo PR offers an industry-unique, commission-based payment plan with no money due up front. Restrictions do apply, so click here for details.

For all others, rates and services are as follows:

Premium Promo Package - $3,899
Basic Promo Package - $2,499
A La Carte Services - Request a bid
On-Call Services - Prices vary

Premium Promo Package - $3,899

The Premium Promo Package is tailored to accompany the release of a new book. This package is available for both publishers and authors. It includes:

• 4-month print and internet campaign, beginning 2 months prior to book release.

• Pre-release press announcement distributed to magazine editors and newspaper journalists (including media outlets such as Entertainment Weekly, New York Times, Wall Street Journal, People magazine and more).

• Pre-release ARC with press kit distributed to proprietary media list of influential bloggers and online personalities.

• Book release announcement distributed to magazine, internet, and newspaper outlets.

• Post-release press announcement distributed to magazine, internet, and newspaper outlets.

• Full press kit creation including:
    1) author bio,
    2) backgrounder/book summary,
    3) book excerpts,
    4) story pitches,
    5) recommended interview questions.

• Author Interview / Q&A sheet, distributed to media outlets with free reprint permission.

• Pre-written book review article, distributed to media outlets with free reprint permission.

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Basic Promo Package - $2,499

The Basic Promo Package is tailored to accompany the release of a new book, but focuses exclusively on the copywriting elements of a promotional campaign. It does not include media distribution. This package is available for publishers. It includes:

• Copywriting: Pre-release press announcement. (Distribution not included.)

• Full press kit creation including:
    1) author bio,
    2) backgrounder/book summary,
    3) book excerpts,
    4) story pitches,
    5) recommended interview questions.

• Copywriting: Book release press announcement. (Distribution not included.)

• Author interview / Q&A sheet.

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A La Carte Services - $150 per hour (with 8 hour minimum fee per project). Contact for a formal bid tailored to your needs.

A La Carte services are available for both publishers and authors. They include:

• Copywriting: Pre-release press announcement. (Distribution not included.)

• Copywriting: Book release press announcement. (Distribution not included.)

• Copywriting: Post-release press announcement. (Distribution not included.)

• Copywriting: Author Bio.

• Copywriting: Backgrounder/Book Summary.

• Copywriting: Book Back Cover Copy.

• Promo Strategies: Story Pitches.

• Promo Strategies: Recommended Interview Questions.

• Editorial: Author Interview / Q&A sheet (rights-free).

• Editorial: Pre-written feature article profile (rights-free).

• Editorial: Pre-written book review article (rights-free)

• Creative Consultation (editorial or marketing)

• Author Coaching: "Interacting with the Media"

• Author Coaching: "Public Speaking for Authors"

• Personality Interviews

• General Copywriting (marketing, advertising, catalogs, mailers, scripts, and more)

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On-Call Services - $1250 per month retainer, plus individual service fees at 18% discount.

On-Call services are available for publishers only. They include:

• Author Echo staff and services on priority call for your company at all times.

• Dedicated PR specialist assigned to your company.

• Up to four hours of free PR consultation per month.

• Priority deadline scheduling.

• 15% discount off the regular price of any Author Echo service listed above.

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All prices and services are subject to change at any time.